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🧂What 'pixel-perfect’ design gets wrong about perception
Aug 02, 2025

🧂What 'pixel-perfect’ design gets wrong about perception

How I taught other designers that pixel alignment ≠ visual perfection.

Li Zeng
Li Zeng
ContentContent
+1+1
🧂5 mistakes when designing between idea and vision
Jul 26, 2025

🧂5 mistakes when designing between idea and vision

How founders shouldn’t get trapped by their grand vision and design

Li Zeng
Li Zeng
DesignDesign
🧂The 10 best AI landing pages
Jun 21, 2025

🧂The 10 best AI landing pages

After analyzing 400+ high-converting sites

Li Zeng
Li Zeng
StartupStartup
+1+1
🧂 How to decide if your startup needs a full time designer
May 17, 2025

🧂 How to decide if your startup needs a full time designer

8 questions to ask yourself before hiring a full time designer

Li Zeng
Li Zeng
StartupStartup
+1+1
🧂 Solving design problems for early stage startups
Apr 26, 2025

🧂 Solving design problems for early stage startups

Why well rounded fractional design partners are the best bet

Li Zeng
Li Zeng
DesignDesign
🧂 Cheap vs. expensive branding
Apr 19, 2025

🧂 Cheap vs. expensive branding

Finding the right design process for your startup

Li Zeng
Li Zeng
DesignDesign
The ultimate design roast: the power of a single page
Apr 05, 2025

The ultimate design roast: the power of a single page

4 Mistakes I made on when providing design feedback to startups.

Li Zeng
Li Zeng
DesignDesign
🧂8 tips for a memorable logo
Jan 18, 2025

🧂8 tips for a memorable logo

How founders can pick logos based on these principles

Li Zeng
Li Zeng
Solving design problems for early-stage startups

Li's Newsletter

Solving design problems for early-stage startups

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